The need for Small and Medium Enterprises (SMEs) in Nigeria to further leverage technology to drive business growth has again been re-emphasized. This much was made known at ‘Accelerate Your Business’ event organized by Microsoft, in partnership with Intel and HP.
The event which held at De Renaissance Hotel, Ikeja and had over 100 Small and Medium Enterprises in attendance reinstated the necessity for SMEs to effectively and efficiently evolve in the ever-dynamic business world and this could not be better relevant with the current macro-economic challenges facing Small Businesses in Nigeria.
Speaking at the event, the SMB Customer Marketing Manager, Microsoft Nigeria, Adeniyi Adebote noted that while the contribution of Small and Medium Enterprises to Nigeria’s GDP currently stands at one per cent, their potentials to contribute more and become the bedrock of the country’s economy cannot be over-emphasized, and this necessitated Microsoft’s partnership with Intel and HP to organize an SME-focused event aimed at educating them on ways to better adopt technologies to scale their businesses.
Commenting on the event, Adebote stated that “Accelerate your business is an opportunity for Microsoft and its partners to collaborate with Small and Medium Businesses to see how they can leverage technology devices from HP utilizing Intel Processor and Microsoft Windows 10 operating system including its Office 365 Productivity Suites, as well as cloud solutions to achieve growth and greater efficiency.”
On his part, the Regional Marketing Manager Personal Systems North East and West Africa at HP, Tolu Lawani advised SMEs to adopt right tools and technology to remain competitive in the current economic situation. According to him, “Business landscape in Nigeria is very dynamic. As such, SMEs need support from relevant private and public sectors to find their feet in the economy.” He charged SMEs to register with SME Business Club, an initiative of HP, Microsoft and Intel to host Small & Medium Businesses and provide them with needed supports and exclusive product offers.
In the same vein, the Marketing and Public Relation Manager, Intel, Adim Isiakpona commended the event as a strong initiative capable of driving positive growths amongst participating SMEs. She hinted that Intel had been in the forefront of inspiring, mentoring and driving growths amongst SMEs in the country and will continue to stay committed to this. “We will continue to see how we can support SMEs in this aspect, channeling them to the right place and information, as well as giving them needed support,” he stated.
The event came to a close with a ‘Pitch Your Idea’ segment where five SMEs were given opportunities to pitch their business ideas. The winner of the segment, Greenville Organic Food which is into production of ‘healthy garri’ was rewarded with four million naira grant. Expressing his gratitude, the founder of Greenville Organic Food, Kayode Yusuf appreciated the organizers of the event, noting that the grant was very timely.
“I did not see this happening, I feel very elated. I sincerely want to say thank you to Microsoft, Intel and HP because this is coming at a very important time in the history of this business. We had planned to get NAFDAC approval, improve out stock and distribution network, and to move on to that level we need funds. So this grant is coming at a very critical time to sustain the business and enable it achieve its healthy living objective,” Yusuf said.