Online classified site, OLX and TechCabal recently organized a product masterclass for developers themed “Building products that will be useful to people”.
The event was graced by experienced developers sharing insights on building killer apps. The speakers include Stephen Ballot, Chief Technology Officer, OLX SSA; Stephen van der Heijden, Product Owner, OLX SSA, Kene Udeze, User Experience Lead, Co-Creation Hub, Ire Aderinokun, Design and Product Lead, Big Cabal Media and Oo Nwoye, Co-Founder, Fonebase Labs sharing insights on building killer apps.
Stephen Ballot, CTO, SSA at OLX said that OLX optimizes its products to suit local market needs by sharing how it develops unique product for each market such as the Do It For Me (D.I.F.M). “We get the local tech community excited about our product and anxious to help us test and evangelize how big a difference the OLX app can improve their lives”.
Also speaking on the collaboration, Bankole Oluwafemi, Editor-in-Chief TechCabal stated that there are lots of talented developers in Lagos. However, the practice of user experience design is still very nascent, adding that creating products that will achieve traction, locally and globally goes beyond technical proficiency, and requires attention to the details of how the intended targets will interact with them.
There aren’t enough local resources to help creators learn about this fundamental aspect of product design, so we were happy to work with OLX and a panel of design experts to bring this masterclass to the community, Bankole said.
OLX is the world’s leading classifieds platform in growth markets and is available in more than 45 countries and over 50 languages. OLX connects local people to buy, sell or exchange used goods and services by making it fast and easy for anyone to post an ad through the mobile app. Every month, hundreds of millions of people in local markets around the world use OLX’s online marketplace to find and sell a wide range of products, including vehicles, electronics, phones and much more.